Box 24
Container
Contains 121 Results:
Bruzzone Research Company (BRC) - direct response tests of commercials, 1978-79 correspondence commercials, 1978-79
File — Box: 24, Folder: 76
Scope and Contents
RKG Bruzzone correspondence
Dates:
[ca. 1950-1985]
Casting
File — Box: 24, Folder: 77
COLLECTION DESCRIPTION
From the Collection:
Subject files containing research materials, writings, correspondence, and administrative files. There are also tape recordings, audio cassettes, and video cassettes of radio and television broadcasts, and photographs (primarily from Latin America). Subjects include public opinion, mass media, measurement of attitudes and values, economic development (Latin America), and social science methodology. Also, photocopy transcripts of 11 broadcasts on sociology over Ithaca, New York...
Dates:
[ca. 1950-1985]
Continuing Characters in Commercials, Product Spokesmen
File — Box: 24, Folder: 78
COLLECTION DESCRIPTION
From the Collection:
Subject files containing research materials, writings, correspondence, and administrative files. There are also tape recordings, audio cassettes, and video cassettes of radio and television broadcasts, and photographs (primarily from Latin America). Subjects include public opinion, mass media, measurement of attitudes and values, economic development (Latin America), and social science methodology. Also, photocopy transcripts of 11 broadcasts on sociology over Ithaca, New York...
Dates:
[ca. 1950-1985]
Heads of State, US Presidents
File — Box: 24, Folder: 79
COLLECTION DESCRIPTION
From the Collection:
Subject files containing research materials, writings, correspondence, and administrative files. There are also tape recordings, audio cassettes, and video cassettes of radio and television broadcasts, and photographs (primarily from Latin America). Subjects include public opinion, mass media, measurement of attitudes and values, economic development (Latin America), and social science methodology. Also, photocopy transcripts of 11 broadcasts on sociology over Ithaca, New York...
Dates:
[ca. 1950-1985]
Human Celebrities in Commercials
File — Box: 24, Folder: 80
COLLECTION DESCRIPTION
From the Collection:
Subject files containing research materials, writings, correspondence, and administrative files. There are also tape recordings, audio cassettes, and video cassettes of radio and television broadcasts, and photographs (primarily from Latin America). Subjects include public opinion, mass media, measurement of attitudes and values, economic development (Latin America), and social science methodology. Also, photocopy transcripts of 11 broadcasts on sociology over Ithaca, New York...
Dates:
[ca. 1950-1985]
Presenters - Rationale, Production Techniques
File — Box: 24, Folder: 81
COLLECTION DESCRIPTION
From the Collection:
Subject files containing research materials, writings, correspondence, and administrative files. There are also tape recordings, audio cassettes, and video cassettes of radio and television broadcasts, and photographs (primarily from Latin America). Subjects include public opinion, mass media, measurement of attitudes and values, economic development (Latin America), and social science methodology. Also, photocopy transcripts of 11 broadcasts on sociology over Ithaca, New York...
Dates:
[ca. 1950-1985]
Presenters - unclassified
File — Box: 24, Folder: 82
COLLECTION DESCRIPTION
From the Collection:
Subject files containing research materials, writings, correspondence, and administrative files. There are also tape recordings, audio cassettes, and video cassettes of radio and television broadcasts, and photographs (primarily from Latin America). Subjects include public opinion, mass media, measurement of attitudes and values, economic development (Latin America), and social science methodology. Also, photocopy transcripts of 11 broadcasts on sociology over Ithaca, New York...
Dates:
[ca. 1950-1985]
Voices/Voice-Overs, Look-alikes
File — Box: 24, Folder: 83
COLLECTION DESCRIPTION
From the Collection:
Subject files containing research materials, writings, correspondence, and administrative files. There are also tape recordings, audio cassettes, and video cassettes of radio and television broadcasts, and photographs (primarily from Latin America). Subjects include public opinion, mass media, measurement of attitudes and values, economic development (Latin America), and social science methodology. Also, photocopy transcripts of 11 broadcasts on sociology over Ithaca, New York...
Dates:
[ca. 1950-1985]
Annenberg School Survey - Summer 1979
File — Box: 24, Folder: 84
COLLECTION DESCRIPTION
From the Collection:
Subject files containing research materials, writings, correspondence, and administrative files. There are also tape recordings, audio cassettes, and video cassettes of radio and television broadcasts, and photographs (primarily from Latin America). Subjects include public opinion, mass media, measurement of attitudes and values, economic development (Latin America), and social science methodology. Also, photocopy transcripts of 11 broadcasts on sociology over Ithaca, New York...
Dates:
[ca. 1950-1985]
Communications Act - 1977
File — Box: 24, Folder: 85
COLLECTION DESCRIPTION
From the Collection:
Subject files containing research materials, writings, correspondence, and administrative files. There are also tape recordings, audio cassettes, and video cassettes of radio and television broadcasts, and photographs (primarily from Latin America). Subjects include public opinion, mass media, measurement of attitudes and values, economic development (Latin America), and social science methodology. Also, photocopy transcripts of 11 broadcasts on sociology over Ithaca, New York...
Dates:
[ca. 1950-1985]